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Tag Inspector

The Tag Auditing & Monitoring Platform.

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Overview

Similar to ObservePoint, Tag Inspector is a data governance tool focused on auditing tags rather than deploying them. It provides tools to scan websites, validate that tags are firing correctly, and ensure that data is being collected as expected. It helps organizations maintain a clean and efficient tag implementation, ensure data quality, and enforce data governance policies.

✨ Key Features

  • Real-time tag validation
  • Automated website scanning and tag auditing
  • Tag hierarchy and data layer reporting
  • Data privacy and compliance validation
  • Performance analysis

🎯 Key Differentiators

  • Real-time validation capabilities
  • Detailed reporting on tag hierarchy and data layer variables
  • Focus on both data quality and privacy compliance

Unique Value: Provides the assurance that your tags are working correctly, your data is accurate, and your implementation is compliant, maximizing the ROI of your marketing technology stack.

🎯 Use Cases (4)

Auditing a new tag management implementation Continuously monitoring tag health and performance Validating data privacy compliance (e.g., GDPR, CCPA) Troubleshooting data collection issues

✅ Best For

  • Performing a comprehensive audit of all marketing tags on a site before a migration
  • Setting up recurring scans to monitor for unauthorized or broken tags

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Users who need a tool to add or manage tags on their site.

🏆 Alternatives

ObservePoint DataTrue

Offers a strong alternative to ObservePoint, with a focus on real-time validation and deep diagnostic capabilities.

💻 Platforms

Web

🔌 Integrations

Google Analytics Adobe Analytics Slack

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Varies tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

Contact for pricing

✓ 14-day free trial

Visit Tag Inspector Website →